Creating Engaging Instagram Content (South Perth) presented by Demelza Leonard
Australia @ (AU)
ABOUT THE WORKSHOP Having trouble with what to post on your Instagram page to help build growth and customer loyalty? This workshop will help you understand how to create content that works for your brand and use it to engage with your target customers effectively. During this workshop we will cover; • What is engagement? • 3 factors of the Instagram Algorithm • The different types of Content you can create • Tips to engage effectively including hashtags, captions and location tagging. This workshop is brought to you by Business Station and AusIndustry under the ASBAS Digital Solutions Program. ABOUT THE PRESENTER Demelza Leonard is a Marketing Connoisseur, Media Presenter, Creative Thinker, Music Maven and Pop Culture Enthusiast. Dedicated to seeing others succeed, Demelza uses her experience to give business owners and freelancers the tools and knowledge needed to promote their brand, business or self successfully.
In 2015, Demelza set up her own Social Media & Marketing Consultancy, DL Social, after realising there was a need for Small to Medium businesses to understand cost-effective Marketing methods and tools. Since that time, DL Social has developed a strong portfolio of local and national clients across a diverse range of industries. From property to retail, fashion to weddings, F&B to entertainment; Demelza’s knowledge and ability allows clients to grow their brand awareness and see results. However, Demelza’s work doesn’t stop there. She was the creator of Australia’s first online radio station for small business, freelancers and students, Boss Mode Radio. But this isn’t the only dalliance with media Demelza has had. A Bachelor of Communications and Broadcasting student, Demelza’s experience in media has seen her host several programmes on a number of Perth-based radio stations.
She has also been the Dance Music Sub-Editor at Perth’s former premier street press, Xpress Magazine, is a nationally published music journalist, interviewed international musicians and artists and has hosted a live to air breakfast TV show. Demelza is fusing her passion for Music and Pop Culture with her love of Marketing and Social Media, bringing her unique style of teaching using Social Media, Speaking Opportunities, New Media and Technology to share her story and expert tips making it even easier to understand Digital Marketing. #perthinstagram #perthdigitalmarketing #instagram #instagramtips #contentcreation